Through our services we support organizations in rethinking, researching, structuring, designing and implementing actions towards sustainable food systems.

Impulses & Workshops

Creating an appetite for change and laying the foundation to get started.

Research & Strategy

Jointly tackling the tough questions to design tailored interventions that foster transformation for your employees, business, and wider system.

Impulses & Workshops

With our impulse sessions and workshops we create inspiring learning environments, bring new perspectives and introduce participants to concepts that are reshaping the food industry. Our goal is to work creatively and hands-on to generate actionable insights for employee and strategy development.

The focus: The Future Food System, Systems Thinking, Circular Design Strategies, Agency for Change, Food and Sustainability, Circular Economy & Regeneration

Ways in which our work comes alive:
Format

Circling Up: The Basics of the Circular Economy, Regeneration, and Sustainability

Understand how sustainability, regeneration and the circular economy can – and must – become central to food organizations’ strategies to catalyze change.

Case

Joy & Meal

We pursued two workshops with the food service startup focused on systems thinking, food system transformation and the circular economy for food. We identified leverage points for the start up to increase its positive impact and work towards a more circular business model from the early stage they were at.

Format

Feasting on the Future: Envisioning Food Systems with a Systems Thinking Lens

In this format, we envision alternative food systems using systems thinking and explore your potential role in their creation.

Research & Strategy

Whether you want to bring your sustainability mission to life internally, identify what a changing market means for the business' future, or you want design a concrete action plan to develop a circular product or service - we work jointly with you to identify blindspots, think creatively and move from tackling surface-level adjustments to creating impactful and long-lasting change.

Based on in depth-research, we analyze the status quo, and identify promising levers for change. We moderate processes to get to the bottom of issues, identify needs and lay the foundation for strategic decisions. Together with you, we want to address the unique challenges posed by a dynamic food system in need for transformation.

Ways in which our work comes alive:
Format

Building Circular Arenas

Getting started on circularity is about knowledge building and getting the ball rolling in “arenas of circularity” disconnected from everyday settings. Jointly we build a space to learn, reflect, evaluate new rules of the game, experiment and design solutions for a more circular future.

Case

Bahlsen Group

How to become a thoughtful food business and what does it mean explicitly for the family company’s R&D and Innovation departments? 

Jointly with the Innovation and R&D departments we explored the concept of being a ‘thoughtful food business’ – what it means in today’s world and in the future, and how it can inform day-to-day work of the departments and current and future projects. Through in-depth interviews with 15 employees we were able to generate a comprehensive overview of the concept, how it is perceived and related challenges and identify key attributes and potential short- and long-term strategic directions forward.

Theme

Balancing the past and the future

Balancing past and future: In a time of significant change, it’s essential to recognize that real progress does not happen overnight. We are bound to see old and new paradigms coexist for some time. We want to work together with you to explore and navigate the journey of honoring your roots while embracing the possibilities that lie in a changing system.

You want to learn more about what we could do together? Get in touch with us!
hello@therealmatters.com

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